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Assess planogram performance and profitability
The “What“ Assessment: Category Insights Using Advanced Data Sources
Explore the intricacies of POS and Panel Data
including looking at the incrementality of the promotion
Collaborative Business Planning
Category Management Overview Select Option:Training Course Package $79 Assess planogram performance and profitabilityCourse Overview Category management is the retailer supplier process of managing categories as strategic business units, producing enhanced business results by focusing on delivering consumer value. Category management provides strategic businesses approaches and analytics that benefit sales, marketing and category management professionals to understand. If participants are working in a category management environment, they need to understand the
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